Behold, the Power of Tags
Jack Thompson is a disbarred lawyer and anti-video game activist frequently pilloried over at Penny Arcade. He's also a writer providing a fantastic example of the power of Amazon.com's customer tagging system.
Where else could you learn that Jack's a "disbarred" "douchebag" "author who did not win peabody award" telling "blatant lies" and selling "FUD" that "burns well"? Page two informs us that he's a "senile" "neonazi" pushing one of the "rejected books of the bible". Beautiful.